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Fabric frames are not traditional advertising media, but because so many people have started to realise how effective these are to display their brands, they are being used increasingly in a variety of environments. They are also referred to as SEGs, which means Silicone-Edge Graphics. The technology entails a high-quality print on a fabric that has silicone strips around the edges. The fabric is then stretched across a frame with the use of grooves that fit the silicone edges. This means that there are no frames to detract from the image, and background lighting and other technology can be used to create a highly appealing image that is both crisp and clear. A lot of people are still using traditional paper printing technology, but fabric frames are clearly making their mark on some of the most sophisticated marketing strategies today.
This is why you should invest in fabric frames for your next advertising campaign:
If you would like to find out more about the use of fabric frames to market your brand, please give our team at Portable Shade a call as soon as possible.